Instagram has grown from being just a photo-sharing app to a powerhouse platform for influencers to make a lucrative income. With over one billion monthly active users, it's no surprise that Instagram has become a hotspot for brands seeking to connect with their target audience through influencers. Making money on Instagram does require dedication, creativity, and authentic content, but through building a strong personal brand and growing an audience there arise opportunities for you to make money on Instagram.
The answer is yes! There are plenty of ways you can make money on Instagram, including affiliate marketing, sponsored posts and driving users to your website or blog. Instagram is one of the top platforms where influencers and creators can monetize their content and build an audience.
Similar to other fields, there is a wide range regarding Instagram influencer income. There are some Instagram influencers who make hundreds of thousands of dollars a year. Of course, these are only going to be the people at the very top of the food chain. Even if you do not make enough money to entirely replace your day job, becoming an Instagram influencer can still be a great side hustle. Even if you are only bringing in an extra few hundred dollars per month, this can make a significant difference.
Affiliate marketing is a common marketing tactic where you are paid a percentage of the sale price of whatever item you promote. For example, if you are trying to sell shampoo to your followers, the shampoo company might pay you a 20 percent commission on every bottle of shampoo that is sold through your Instagram profile. The company will use marketing cookies to track which of their sales come from your Instagram page. Then, the more people purchase the products you promote, the more money you make through your Instagram following.
One of the most promising ways to make money on Instagram is by partnering with brands as an influencer. Partner with brands relevant to your niche and create sponsored posts that promote their products or services. Instagram promotions are great for businesses due to the visual nature of the content. With both video and photo options, Instagram is a great medium for making sponsored posts for brands.
To find brands to work with, you can join an influencer marketing platform like Valued Voice who can match you with brands that match your influencing niche, where you can review, accept, or decline opportunities with full content control.
To make more money on Instagram, you can use your following to drive traffic to a website or blog, where you can continue to market for brands within your niche. If you can drive traffic to your website from your Instagram campaigns, there may be opportunities to have sponsored posts on both platforms, allowing you to expand the reach of your campaign!
With a platform like Valued Voice, you can streamline the process of finding brand collaborations and unlock new opportunities to monetize your influence. So, what are you waiting for? Join Valued Voice today to start monetizing your Instagram presence and pave the way for a successful influencer journey.